Rebel Nell Jewelry Collection Honors Rosie the Riveter

In celebration of the 80th anniversary of Rosie the Riveter in 2025, Rebel Nell is proud to announce a collaboration with the historic Packard Plant. This partnership transforms the site's graffiti into a unique jewelry and accessories collection, honoring the legacy of the women who powered America's workforce during World War II.

The Packard Plant & Rosie the Riveter: A Legacy of Strength

During World War II, the Packard Plant in Detroit was instrumental in producing engines for military aircraft, including the renowned Rolls-Royce Merlin engine used in P-51 Mustang fighters. As men enlisted, women filled critical roles in manufacturing, embodying the spirit of Rosie the Riveter—a symbol of female empowerment and resilience. These women demonstrated that strength and skill know no gender boundaries, challenging traditional societal norms.

Rebel Nell’s Interpretation of “We Can Do It”

At Rebel Nell, "We Can Do It" resonates deeply with our mission to empower women. By repurposing graffiti from the Packard Plant, we create jewelry that embodies resilience and transformation. Each piece symbolizes the potential unlocked when women are given opportunities and support to thrive.

Wearable History: The Collection

Our collection features rings, earrings, bracelets, necklaces, and accessories, each handcrafted from reclaimed graffiti. These pieces not only serve as fashion statements but also as tangible connections to a pivotal era in history. Wearing them is a tribute to the trailblazing Rosies and a commitment to the ongoing fight for gender equality.

Join Us in Honoring the Rosies

As we commemorate this milestone, we invite you to explore our collection and embrace the enduring spirit of "We Can Do It." By wearing Rebel Nell jewelry, you carry forward the legacy of the women who defied expectations and paved the way for future generations.

Shop the Collection

Discover the Rebel Nell x Packard Plant collection here and wear your piece of history with pride. Each piece in this collection is thoughtfully named and designed to reflect the spirit of these trailblazers.

Rosie Necklace: Celebrating 80 years of Rosie the Riveter, this necklace embodies strength and resilience. Its bold paperclip chain and graffiti inlay from Detroit’s historic Packard Plant serve as a tribute to the women who changed history. This piece is a powerful reminder that "We Can Do It" is more than a slogan—it's a lifestyle.

Hattie Cage Ring: Honoring Hattie Scott, one of the pioneering Black women at the Packard Plant during WWII, this cage ring symbolizes defiance and perseverance. Crafted from repurposed graffiti, it stands as a testament to the unyielding spirit of women who built history, one brick at a time. Bold and unapologetic, it mirrors Hattie's legacy.

Mae Bracelet: Inspired by the audacious Mae West, this bracelet captures her fearless essence. Infused with graffiti, it is designed for those who command attention and embrace their power. Whether making waves or simply making moves, this piece ensures Mae’s indomitable spirit is always with you.

Together, let's celebrate the past, empower the present, and inspire the future.